启洋SEO培训基础篇

适用对象：企业市场销售经理、技术部经理、网站技术支持和维护人员

课时： 16 课时（ 2 天）

内容：

       Pre-Lesson in HTML – For those who need extra help in HTML before starting class.
       Lesson 1 : Search Engine Marketing Overview
       Lesson 2 : Preventing Problems with the Engines
       Problem Areas of Lesson 2: Discussed in More Detail
       Lesson 3 : It All Begins with a Simple Keyword
       Lesson 4 : Relevancy: Where to Put Those Important Keywords, and … The Importance of Link Popularity
       Lesson 5 : Advertise Your Company Through Effective Titles and Descriptions and Submission/Resubmission Guidelines
       Lesson 6 : Information Pages – Creating Additional Windows or Doors into Your Site
       Lesson 7 : Site Map and Links – Helping Your Information and Interior Pages to be Found, and Gateway Domains
       HTML Test Page
       Lesson 8 : Analyzing Your Competition and Winning Strategies
       Final Exam
       Certification Project